The tweet was immediately described as "tone-deaf" and insensitive by social media users in New Zealand.
The tweet, which was posted earlier today (9 October) from the official New Zealand Police Twitter account, has now been deleted, but was quickly screen-grabbed by shocked social media users.
The New Zealand Police have taken down and apologised for a "tone-deaf" meme that received online backlash overnight.
Responding, the New Zealand Police explained that they had meant to convey how hard it is for officers to tell people of a loved one's death.
Undefeated Chiefs beat Texans 42-34; Watt breaks left leg
The defensive end returned this season after missing the last 13 games past year after his second back surgery. Watt (99) leaves the field injured during the first quarter against the Kansas City Chiefs at NRG Stadium.
Another poster Scott Warren wrote: "Staggering that anyone even considered tweeting that, let alone searched for the meme, drafted the tweet and then shared with the world!". 'Yes some clown from the NZ Police Dept is trying to be amusing about people dying in road crashes but failing spectacularly.
On Monday the New Zealand police posted a gif image of comedian Steve Carell from the United States version of The Office with a slight grin on his face.
A spokesperson from New Zealand police public affairs unit told The Guardian: "We feel awful about this mistake".
Ms Jones said social media was "a hugely important channel" and police appreciated the prompt feedback from the community, "who pointed out the inappropriateness of the tweet".
Officials offer tips during Fire Prevention Week
Domino's and Batavia Fire Department are working together to promote fire safety as part of national Fire Prevention Week. Practice your home escape plan twice a year.
'We are extremely sorry and will learn from this'.
The tweet, which has since been deleted, resulted in hundreds of angry messages.
Police were trying to raise the issue of road safety, she said.
In a written statement, police deputy chief executive Karen Jones said the tweet "was quickly deleted after we realised the imagery was wrong and insensitive". "Thx (sic) for feedback".
Monday forecast: rain likely to continue, high 81
Mostly sunny to partly cloudy, becoming windy, and hot with near-record heat. Friday , it will be sunny with a high near 83, the weather service said.