Two levels of subscription will be offered.
Porsche Passport follows in the footsteps of other premium automakers that have rolled out a subscription service, like Volvo, for example.
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Porsche promises white-glove delivery for either subscription plan and users may schedule deliveries for the same day or plan future vehicle exchanges all within the Porsche Passport app.
"Accelerate": Includes on-demand access to 22 model variants such as the Porsche 911 Carrera S, the Panamera 4S sports sedan, the Macan GTS and Cayenne S E-Hybrid SUVs, in addition to the vehicles offered in the "Launch" package, for a monthly fee of $3,000. The program, which launches first in Atlanta, allows members to drive unlimited miles, and at least at the moment, it looks like there aren't any limits on how frequently members can swap vehicles. (PCNA) today introduced Porsche Passport, a new sports auto and SUV subscription program, which provides members flexible access to Porsche vehicles via a mobile app.
The price of membership may seem steep, but it covers tax, registration, insurance, maintenance and even detailing fees, which can really add up when you're talking about a Porsche.
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"Our Strategy 2025 vision is to be the most aspirational brand in a new era of mobility and consumer expectations", said Porsche North America CEO Klaus Zellmer.
Those living in Atlanta's metropolitan area can apply through the Apple and Android supported Porsche Passport smartphone app. "Clutch is proud to be the enabling technology behind the service". It's there that you'll sign up, paying a one-time $500 activation fee. However, Porsche says all membership inquiries are subject to a background and credit check. The automaker calls it a "white-glove" service meant to give users app-driven access to a different Porsche on a flexible schedule.
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