Samsung's mobile business chief, Koh Dong-jin recently noted that Bixby hasn't been a resounding success, and that Bixby 2.0 would address the shortcomings of its predecessor.
Former vice chief of Samsung Research in America, Chung Eui-suk, is now the head of Samsung's service intelligence group at its headquarters in South Korea, having been appointed to over see the next steps for Bixby which will aim to reverse the lacklustre response the virtual assistant has had, according to the Korean Herald. The service intelligence group is in charge of developing Bixby and other artificial intelligence services. He had previously worked for Ericsson and Samsung's smartphone research center. The report adds that Rhee In-jong, Samsung Mobile's Chief Technology Officer, who headed Bixby both in Korean and English versions, will reportedly be in charge of smartphone development excluding Bixby. It talks about how most consider it a beta and not necessarily a polished product thanks in part to it still struggling to clearly understand all commands. This, however, may change in the near future: Samsung is said to be releasing an upgraded version of Bixby dubbed Bixby 2.0. Of course, it also points out that the English version of Bixby was delayed for a couple of months.
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The wait for the Bixby Voice 2.0 digital assistant may soon be over after rumors claimed that Samsung will finally release the new version of the app sometime next week.
Samsung Electronics is slated to unveil the upgraded version of Bixby at Samsung's annual Developer Conference in San Francisco on October 18.
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According to a report by The Korea Herald, the company is planning to integrate Bixby with third-party services and devices other than smartphones.
Bixby arrived with the Galaxy S8 handsets, but wasn't complete upon the model's launch for many users. "Outside developers will participate in the development of Bixby 2.0 although they could not for Bixby 1.0 due to time shortage".
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