Overall, Apple shipped 46.7 million smartphones during the quarter; iPhone 8 and iPhone 8 Plus accounted for 11.8 million of those shipments. Perhaps folks were waiting for the iPhone X, which launched this quarter, too.
Apple CEO Tim Cook has said that demand for the iPhone X is " off the charts".
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According to the latest report from Canalys, the iPhone 8 did not even make it in the top 5 of the world's best-selling smartphone for this quarter. The latter three aren't sold widely in the US but are popular in China and emerging smartphone markets.
A total of 13 million iPhone 7 units were sold in Q3 2017. Samsung's Galaxy J2 Prime is in the third spot with 7.8 million units shipped.
Worldwide shipments were 375.9 million, up 5.9 percent on the third quarter past year.
Correcting the Canalys data for the 92 days in the quarter, the iPhone 7 saw 141,304 phones per day sold. with the iPhone 6s seeing 85,870 devices sold per day.
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Samsung continued to lead the charts with 82.8 million smartphones, an increase of 8.2 percent compared to the same quarter previous year.
"This makes the iPhone 8 Plus the first iPhone Plus model to out-ship its smaller sibling in a single quarter", Canalys pointed out.
The newest release of Apple made the sales graph declined for Samsung's Galaxy S8 and S8 Plus which was already expected by us all.
Chinese brand Oppo's A57 and R11 smartphones took fourth and fifth place with 7.8 million and 7.2 million units respectively. "It is aggressively defending its market share, but it will not compromise its rigid margin structure to do so", said Stanton. The growth in Samsung' shipments is because of the J-series of smartphones, which did extremely well in India and the Middle East. ScientiaMobile's MOVR finds that the Apple iPhone 6S is also the most used smartphone in nearly every continent except for South America and Africa, which had the Samsung Galaxy J5 and Apple iPhone 6 as the most used, respectively. But Samsung's golden period of having a differentiated product has now ended.
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