Matt Lauer firing lifts 'Today' above 'Good Morning America' in the ratings

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While The Today Show dusted itself off and gained more viewers, Good Morning America received 4.4 million viewers and CBS This Morning averaged 3.6 million viewers.

The disgraced former Today show anchor was sacked after a colleague accused him of "inappropriate sexual behavior in the workplace", the network said Wednesday in a memo obtained by ABC News.

"Today" has always been the top-rated show among viewers ages 25 to 54, the audience advertisers seek when they buy commercials on news programs. That episode's audience jumped to 5.7 million viewers - 1.5 million more than the previous day.

Kotb and Craig Melvin, the co-anchor of the Saturday edition of "Today", are getting serious consideration as Lauer replacements.

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The 38-year-old "MSNBC Live" host is being considered to fill in behind the desk, according to Entertainment Tonight. A decision is not expected until after the new year.

Megyn Kelly, who hosts the third hour of "Today" in the form of "Megyn Kelly Today", is now NBC's highest paid host at a reported $18 million per year.

NBC News executives will be watching the Nielsen numbers carefully in the coming weeks as the realization sinks in among faithful "Today" fans that Lauer is permanently gone.

A therapist says she gave disgraced TV anchorman Matt Lauer the bag of sex toys that he kept in his office - because he told her he was having marriage "struggles" and was too embarrassed to go to the store himself.

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Lauer denied some of the allegations against him but issued an apology for his behavior in a statement last week.

"There are no words to express my sorrow and regret for the pain I have caused others by words and actions", he said.

After Matt was sacked from the show, he released a statement acknowledging his actions and apologizing to those he hurt. "As I am writing this I realize the depth of the damage and disappointment I have left behind at home and at NBC". "True story", Lauer said to Vieira back in 06′. The last two days have forced me to take a very hard look at my own troubling flaws.

"Repairing the damage will take a lot of time and soul searching and I'm committed to beginning that effort". I'm heartbroken for Matt - he is my dear, dear friend and my partner, and he has been loved by many, many people here. "I thank them for their patience and grace".

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